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Calculator Tools

Marketing & Growth · 9 calculators

SEO Calculators

Keyword density, word and character counts, reading time, meta title and description length, CTR and SEO ROI.

Key seo formulas

Keyword DensityDensity = (occurrences × words in phrase) ÷ total words × 100
Word CounterWords split on whitespace; reading ≈ 238 wpm; speaking ≈ 150 wpm
Character CounterWords split on whitespace; reading ≈ 238 wpm; speaking ≈ 150 wpm
Reading TimeTime = words ÷ reading speed (≈ 238 wpm for adults)
Meta Title Length CheckerGoogle truncates titles around 580–600 px (~60 characters)
Meta Description Length CheckerGoogle truncates descriptions around 920 px (~158 characters) on desktop
CTRCTR = Clicks ÷ Impressions × 100
SEO ROIROI = (organic revenue − SEO cost) ÷ SEO cost
Conversion RateConversion rate = Conversions ÷ Visitors / clicks × 100