About the Revenue Per Customer Calculator
Average revenue per customer over a period — total revenue divided by active customers.
Also known as: revenue per client, average customer revenue.
How to use this calculator
- Enter revenue, customers.
- The result updates instantly as you type — press Calculate (or Enter) at any time.
- Open “Step-by-step” to see how the answer was worked out.
- Use Copy result or Share to save the answer or send a link with your inputs.
Formula
Revenue per customer = Revenue ÷ Customers
Worked example
Using the values pre-filled in the calculator above:
- Revenue = 250,000
- Customers = 830
the calculator returns:
- Revenue per customer: 301.2
Working
Revenue per customer = 250,000 ÷ 830 = 301.2048