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Gross Revenue Retention Calculator

Gross revenue retention (GRR): share of recurring revenue kept, ignoring expansion — capped at 100%.

Enter values

Results update as you type.

Result

GRR

92%

About the Gross Revenue Retention Calculator

Gross revenue retention (GRR): share of recurring revenue kept, ignoring expansion — capped at 100%.

Also known as: gross dollar retention, gdr, grr formula.

How to use this calculator

  1. Enter starting mrr, contraction, churn.
  2. The result updates instantly as you type — press Calculate (or Enter) at any time.
  3. Review the breakdown shown under the main result.
  4. Use Copy result or Share to save the answer or send a link with your inputs.

Formula

GRR = (start − contraction − churn) ÷ start

Worked example

Using the values pre-filled in the calculator above:

  • Starting MRR = 100,000
  • Contraction = 3,000
  • Churn = 5,000

the calculator returns:

  • GRR: 92%