Customer Profitability Calculator

Profit per customer after acquisition, service and product costs — find your most and least profitable customers.

Enter values

Result

First-year profit

$450.00

Profit per customer after acquisition, service and product costs — find your most and least profitable customers.

Also known as: profit per customer, customer margin.

Enter annual revenue from customer, cost of goods / delivery, service & support cost, acquisition cost.
The result updates instantly as you type — press Calculate (or Enter) at any time.
Review the breakdown shown under the main result.
Use Copy result or Share to save the answer or send a link with your inputs.

Profit = revenue − costs − acquisition

Using the values pre-filled in the calculator above:

the calculator returns: