About the Return Rate Calculator
Product return rate: units returned as a percentage of units sold — track quality and fit issues.
Also known as: product return rate, returns percentage.
How to use this calculator
- Enter units returned, units sold.
- The result updates instantly as you type — press Calculate (or Enter) at any time.
- Open “Step-by-step” to see how the answer was worked out.
- Use Copy result or Share to save the answer or send a link with your inputs.
Formula
Return rate = Units returned ÷ Units sold × 100
Worked example
Using the values pre-filled in the calculator above:
- Units returned = 95
- Units sold = 1,400
the calculator returns:
- Return rate: 6.79%
Working
Return rate = 95 ÷ 1,400 × 100 = 6.7857%