About the Engagement Rate Calculator
Social media engagement rate by followers or by reach from likes, comments, shares and saves.
Also known as: social engagement rate, engagement rate formula, er calculator.
How to use this calculator
- Enter likes, comments, shares, saves and the other fields.
- The result updates instantly as you type — press Calculate (or Enter) at any time.
- Review the breakdown shown under the main result.
- Use Copy result or Share to save the answer or send a link with your inputs.
Formula
ER = engagements ÷ followers × 100
Worked example
Using the values pre-filled in the calculator above:
- Likes = 820
- Comments = 64
- Shares = 35
- Saves = 48
- Followers = 24,000
- Reach (optional) = 15,000
the calculator returns:
- Engagement rate (by followers): 4.03%
- Engagement rate (by reach): 6.45%
- Total engagements: 967